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A firm's primary goal for its upcoming raw material negotiations with a well-performing supplier is cost reduction. In order to achieve this, which of the following courses of action should supply management take?
Correct Answer: D
* Research Market Conditions: Understanding current market conditions helps in assessing whether the supplier's prices are competitive and reasonable. * Supplier's Financial Situation: Knowing the supplier's financial health and their tolerance for early payment incentives can be crucial in negotiations. * Negotiate Incentives: Offering early payment incentives can be an effective strategy to negotiate cost reductions. This benefits the supplier by improving their cash flow. * Evaluate Alternatives: Consideration of alternative suppliers or negotiating other terms can also put pressure on the supplier to offer better pricing. References: * CIPS: "Negotiation Techniques in Procurement and Supply" * ISM: "Supplier Negotiation Strategies"