Sales-Cloud-Consultant Exam Dumps | Prospects at Cloud Kicks are exposed to many different marketing activities. In most cases, a combination

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Question 22/149

Prospects at Cloud Kicks are exposed to many different marketing activities. In most cases, a combination of several different activities result in a successful sale.
How should the consultant configure Salesforce to track which marketing activities influenced the customer to make a purchase?

A. Implement Customizable Campaign Influence.

B. Create a junction object between Campaign and Opportunity.

C. Use Surveys to request the information from the customer.

D. Make the Primary Campaign Source required.

Correct Answer: B

Creating a junction object between Campaign and Opportunity is the best way to track which marketing activities influenced a customer to make a purchase. This junction object will allow you to track the influence of multiple Campaigns on a single Opportunity, which can be used to gain insights into which Campaigns are most effective.

Recent Comments (The most recent comments are at the top.)

Fa3il khayr - May 21, 2025

Answer is A :

Why Not the Others?
B. Junction Object: Creating a custom junction object is possible but reinvents the wheel. You’d have to build your own UI and reports for tracking – lots more effort and maintenance.

C. Surveys: Asking customers what influenced them can supplement insights, but it’s manual, incomplete, and relies on memory—not a reliable system-wide tracking method.

D. Primary Campaign Source: This only captures one campaign per Opportunity. You’d lose visibility into all other contributing campaigns.

Sky - May 09, 2025

A. Implement Customizable Campaign Influence.

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Question List (149q): Question 1: Cloud Kicks (CK) has just started selling its products inter...; 2 commentQuestion 2: Cloud Kicks has enabled the Einstein Lead Scoring feature an...; Question 3: Cloud Kicks has 300,000 account records and 16 million invoi...; Question 4: Cloud Kicks requires its sales associates to record all cust...; 2 commentQuestion 5: Cloud Kicks (CK) has requested a Statement of Work (SOW) tha...; Question 6: Cloud Kicks wants to assign territories in bulk to Opportuni...; 1 commentQuestion 7: A small company has hired a consultant to plan its Sales Clo...; Question 8: After a project deployment, several bugs are identified by e...; 3 commentQuestion 9: The Cloud Kicks sales team can create leads for both busines...; Question 10: After Cloud Kicks implemented Sales Cloud Einstein, a consul...; Question 11: The admin at Cloud Kicks recently implemented Sales Cloud an...; 2 commentQuestion 12: Northern Trail Outfitters had issues with its last two Sales...; Question 13: Cloud Kicks (CK), a large global organization, is rolling ou...; Question 14: Cloud Kicks (CK) sells online subscriptions for its leading ...; 3 commentQuestion 15: What are two considerations for enabling multiple currencies...; Question 16: As part of a Sales Territories implementation, Cloud Kicks w...; 1 commentQuestion 17: The sales manager at a company has noticed that sales teams ...; Question 18: A consultant has conducted Discovery sessions with Cloud Kic...; 2 commentQuestion 19: An executive at Cloud Kicks (CK) has asked its admin to crea...; Question 20: A consultant for Cloud Kicks is migrating data from an on-pr...; Question 21: Cloud Kicks (CK) has just completed its initial Sales Cloud ...; 2 commentQuestion 22: Prospects at Cloud Kicks are exposed to many different marke...; 1 commentQuestion 23: Cloud Kicks has configured Account Teams and is ready to go ...; Question 24: Cloud Kicks (CK) has acquired a competitor that also uses Sa...; 1 commentQuestion 25: During the Discovery phase of a project, which three steps s...; Question 26: The Cloud Kicks CEO needs to run reports from the sales team...; 1 commentQuestion 27: The Cloud Kicks (CK) IT team wants to enable Person Accounts...; 1 commentQuestion 28: Cloud Kicks noticed its data quality has degraded since its ...; 2 commentQuestion 29: Cloud Kicks wants to enable representatives to view the indi...; 2 commentQuestion 30: Universal Containers (UC) deployed Sales Cloud three months ...; Question 31: A consultant is beginning a new project with Cloud Kicks to ...; 1 commentQuestion 32: Norther Trail Outfitters wants to migrate its Territory Mana...; Question 33: Cloud Kicks sales representatives are allowed to negotiate u...; 1 commentQuestion 34: The sates manager at Cloud Kicks has proposed that the consu...; 1 commentQuestion 35: 'Cloud Kicks (CK) needs to comply with GDPR requirements. 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The consul...; 1 commentQuestion 46: Universal Containers has hired a new employee for the Global...; Question 47: The sales team at Cloud kicks Cloud has roughly 100 members....; Question 48: The Cloud Kicks team has made a correction in a sandbox envi...; Question 49: The project is almost finished, and now it's time to test th...; Question 50: The sales department at Cloud Kicks is growing quickly. New ...; Question 51: Cloud Kicks rolled out Sales Cloud recently. The VP of sales...; 1 commentQuestion 52: Cloud Kicks' (CK) high-value opportunities are delayed in th...; 1 commentQuestion 53: Universal Containers is planning to migrate two million acco...; Question 54: Northern Trail Outfitters (NTO) has completed its annual pla...; Question 55: Universal Containers (UC) wants to make it easier for sales ...; 1 commentQuestion 56: An executive at Cloud Kicks (CK) has asked its admin to crea...; Question 57: The sales manager at Cloud Kicks has asked a consultant to c...; Question 58: The admin at Cloud Kicks needs to understand the adoption of...; 2 commentQuestion 59: Northern Trail Outfitters (WTO) wants to share revenue from ...; Question 60: A consultant is initiating a Sales Cloud project for Cloud K...; Question 61: The sales director at Universal Containers wants to ensure t...; Question 62: Cloud Kicks wants to implement a methodology to determine wh...; Question 63: Cloud Kicks has a complicated sales process. 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The probabili...; Question 69: Cloud Kicks wants to sell to both consumers and businesses. ...; Question 70: Cloud Kicks wants to help its sales reps identify stalled op...; Question 71: Cloud Kicks needs to associate some Contacts with many Accou...; Question 72: Sales reps at Universal Containers receive leads that are ge...; 1 commentQuestion 73: When addressing challenges within Cloud Kicks' Sales Cloud p...; Question 74: Cloud Kicks (CK) wants to migrate data from its existing ent...; Question 75: It is challenging for the sales operations team to provide U...; Question 76: A customer notices a large increase in leads created overnig...; Question 77: Sales reps at Cloud Kicks (CK) often receive important custo...; Question 78: Universal Containers wants to divide the revenue of the clos...; 1 commentQuestion 79: Cloud Kicks wants to know how many closed won Opportunities ...; 2 commentQuestion 80: Universal Containers has configured the Account organization...; Question 81: Cloud Kicks has organization-wide defaults set to Private fo...; Question 82: During the requirements gathering workshops at Cloud Kicks, ...; 2 commentQuestion 83: A large company is about to undertake its Initial Sales Clou...; Question 84: When emails sync by Einstein Activity Capture, how are the e...; 2 commentQuestion 85: Cloud Kicks likes to have its supervisors coach the consulta...; 3 commentQuestion 86: Cloud Kicks (CK) has recently implemented Sales Cloud. CK wa...; Question 87: Cloud Kicks (CK) is planning to use Person Accounts to maint...; 1 commentQuestion 88: Cloud Kicks recently launched Sales Cloud, Admins need to kn...; 2 commentQuestion 89: Universal Containers has four product lines, each with its u...; Question 90: Cloud Kicks (CK) frequently has multiple sales reps who coll...; 2 commentQuestion 91: Cloud Kicks' (CK) marketing department is migrating from its...; 3 commentQuestion 92: Organization-wide default settings for Account is set to Pri...; 1 commentQuestion 93: Universal Containers is analyzing data to identify gaps, and...; Question 94: Universal Containers has implemented Salesforce for all of i...; 1 commentQuestion 95: Cloud Kicks is restructuring its sales teams to align with i...; 1 commentQuestion 96: Cloud Kicks has hired a consultant to help with its quoting ...; Question 97: Cloud Kicks wants to release product enhancements effectivel...; 1 commentQuestion 98: Cloud Kicks needs to set sales quotas for all sales reps. 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