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MNO, Inc. purchases benchmarking data services from Supplier X, which is the sole source for data relevant to MNO's industry. In recent months, Supplier X's pricing has increased and its technical support has worsened. MNO's supply manager is preparing to negotiate for contract renewal with Supplier X and needs to resolve these concerns. Which of the following is the BEST course action for the supply manager to take before conducting negotiations?
Correct Answer: C
* Identify the Issues: The supply manager should first clearly outline the specific issues with Supplier X, such as the price increases and declining technical support. * Develop Win-Win Scenarios: Before entering negotiations, it is essential to develop scenarios that can * create mutual benefits for both MNO, Inc. and Supplier X. This approach fosters a collaborative relationship rather than an adversarial one. * Long-term Value: By focusing on long-term value, the supply manager can address the current issues and also set a precedent for future interactions. This may involve proposing solutions like better support mechanisms or more favorable pricing structures in exchange for commitments from MNO. * Collaborative Relationship: Building a collaborative relationship helps in negotiating terms that are beneficial and sustainable for both parties. This includes working together to find efficiencies or improvements that can lead to cost savings or enhanced service levels. References: * CIPS: "Guide to Supplier Relationship Management" * ISM: "Negotiation Strategies for Long-Term Supplier Relationships"