A facilities management company has an ambitious growth plan of doubling the revenue of their office waste recycling service over the next 12 months. The business analyst (BA) plans to define the objectives and align them with the enterprise's vision, mission and goals. What element of 'SMART' goals would this objective refer to?
Correct Answer: A
Explanation
SMART goals are objectives that are designed to be Specific, Measurable, Achievable, Relevant, and Time-bound. The element of 'Relevant' in SMART goals refers to ensuring that the goal aligns with broader business strategies, visions, missions, and values. In the context of the facilities management company's objective to double the revenue of their office waste recycling service, the goal would need to be relevant to the enterprise's overall direction and purpose to ensure it contributes meaningfully to the organization's success.
References: The information is based on the SMART goals framework as understood in business analysis practices up to the year 2021. For the most current and detailed explanations, please refer to the latest resources provided by the International Institute of Business Analysis (IIBA) or the specific learning documents for the Capability in Business Analysis™ (CCBA®) certification.