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U+ Bank follows all engagement policy best practices to present credit card offers on their website. The bank has introduced a new credit card offer, the Rewards card. Anna, an existing customer, currently holds a higher value card, Premier Rewards, and does not see the new Rewards card offer. What condition possibly prevents Anna from seeing the new Rewards card offer?
Correct Answer: B
Applicability: Applicability rules ensure that the right offers are presented to the right customers. If Anna holds a higher value card (Premier Rewards), the new Rewards card offer might not be applicable to her because it is a lower-tier product. Configuration Steps: Define applicability criteria for each offer. Ensure that offers are presented based on customer profiles and existing products. Reference: Pega Academy lessons on Offer Management explain the role of applicability rules in ensuring that relevant offers are presented to customers.