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Universal Container has a Sales Cloud implementation for a sales team and an enterprise resource planning (ERP) as a customer master Sales team are complaining about duplicate account and data quality issues with account data. Which two solutions should a data architect recommend to resolve the complaints?
Correct Answer: B,D
Integrating Salesforce with ERP and making ERP the system of truth (option B) and implementing a de-dupe solution and establishing account ownership in Salesforce (option D) are the two solutions that a data architect should recommend to resolve the complaints. Option B ensures that account data is consistent and accurate across both systems, while option D prevents duplicate records and clarifies who owns each account in Salesforce. Building a nightly batch job to de-dupe data and merge account records (option A) is not a good solution, as it does not address the root cause of the duplication and may result in data loss or conflicts. Building a nightly sync job from ERP to Salesforce (option C) is also not sufficient, as it does not prevent duplication or establish ownership in Salesforce.