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A customer frequently holds seminars and other events to interface with their customers. They plan to do the following: - Use Smart Capture forms to write data into event registration data extensions. - Cross-reference the records in each registration data extension with corresponding invitation email sends. - Send a follow-up email to customers who click on the registration link in the invitation email, but do not complete registration. Which skill is needed to build an efficient solution?
Correct Answer: B
Explanation The correct answer is B because SQL can be used to cross-reference the records in each registration data extension with corresponding invitation email sends, and to send a follow-up email to customers who click on the registration link but do not complete registration. A is incorrect because AMPscript cannot be used to cross-reference records or send follow-up emails. C is incorrect because HTML cannot be used to cross-reference records or send follow-up emails. D is incorrect because CSS cannot be used to cross-reference records or send follow-up emails.