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Exam Code: | Marketing-Cloud-Email-Specialist |
Exam Name: | Salesforce Certified Marketing Cloud Email Specialist |
Certification Provider: | Salesforce |
Free Question Number: | 66 |
Version: | v2024-02-06 |
Rating: | |
# of views: | 3302 |
# of Questions views: | 94140 |
Go To Marketing-Cloud-Email-Specialist Questions |
Recent Comments (The most recent comments are at the top.)
No.# Coorect Answer : A
No.# Correct Answer is C not B
No.# Answer : B
No.# Correct Answer is A
No.# I believe answer should be "B". Frequency Split cant help you in predicting. Whereas Scoring Split allows you to leverage Einstein Engagement Scoring directly within a Journey Builder journey.
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No.# should be C
https://help.salesforce.com/s/articleView?id=sf.mc_ceb_restrict_a_content_area.htm&type=5
No.# Northern Trail Outfitters is looking for a solution that provides warnings and advice automatically about email sends using artificial intelligence. The best standard tool that does this is Einstein Copy Insights.
A. Einstein Copy Insights: This tool uses artificial intelligence to analyze the subject lines and email content, offering suggestions for improvement. It can provide insights and warnings about potential issues in the email copy, such as the use of certain words or phrases that might negatively impact engagement or deliverability.
Einstein Copy Insights is specifically designed to provide advice and warnings about email copy, making it the best choice for Northern Trail Outfitters in this scenario.
Answer:
A. Einstein Copy Insights
No.# To provide a warning prior to sending an email that contains certain keywords in the subject line, such as "[For APPROVAL]," Northern Trail Outfitters should configure Subject and Preheader Validation.
A. Subject and Preheader Validation: This feature allows you to set up rules to check for specific phrases or keywords in the subject line or preheader of an email. If the email contains the specified phrases, such as "[For APPROVAL]," the system can provide a warning before sending the email.
This feature helps prevent sending emails with unwanted content in the subject line or preheader, allowing for a review and revision before sending the email to the audience.
Answer:
A. Subject and Preheader Validation
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No.# The reference block in Content Builder allows you to insert a pointer to an existing block in a template or email. The pointer ensures that the block always uses the latest content