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Question 21/66
Northern Trail Outfitters (NTO) is using Datorama Reports for Marketing Cloud to report on email and journey performance.
Which preconfigured dashboard should NTO review to get an idea of which journeys are performing the best?
Which preconfigured dashboard should NTO review to get an idea of which journeys are performing the best?
Correct Answer: C
Explanation
Journey Performance by Email Dashboard is the preconfigured dashboard that NTO should review to get an idea of which journeys are performing the best. This dashboard shows key metrics such as open rate, click rate, conversion rate, and unsubscribe rate for each email in each journey. Email and Journey Overview Dashboard shows a summary of all email and journey activities, but not at the individual email level. Email Performance Dashboard shows metrics for individual emails, but not grouped by journeys.
Journey Performance by Email Dashboard is the preconfigured dashboard that NTO should review to get an idea of which journeys are performing the best. This dashboard shows key metrics such as open rate, click rate, conversion rate, and unsubscribe rate for each email in each journey. Email and Journey Overview Dashboard shows a summary of all email and journey activities, but not at the individual email level. Email Performance Dashboard shows metrics for individual emails, but not grouped by journeys.
- Question List (66q)
- Question 1: Northern Trail Outfitters (NTO) was unable to process coupon...
- Question 2: Northern Trail Outfitters (NTO) stores sales representative ...
- Question 3: Within Datorama reports for Marketing Cloud, a marketer woul...
- Question 4: A marketer wants to quickly view the link performance for a ...
- Question 5: The Northern Trail Outfitters (NTO) marketers want to easily...
- 2 commentQuestion 6: A marketing intern forgot to remove [For APPROVAL] from the ...
- Question 7: Northern Trail Outfitter wants to make sure important subscr...
- Question 8: Northern Trail Outfitters (NTO) receives a daily file drop o...
- 3 commentQuestion 9: Northern Trail Outfitters is looking at solutions that provi...
- Question 10: Northern Trail Outfitters (NTO) is building a welcome journe...
- Question 11: Northern Trail Outfitters (NTO) receives a complaint from a ...
- Question 12: The customer success team at Northern Trail Outfitters wants...
- Question 13: Northern Trail Outfitters (NTO) wants to add automation to i...
- Question 14: Northern Trail Outfitters (NTO) is launching a post-purchase...
- Question 15: Northern Trail Outfitters wants to utilize an Amazon s3 buck...
- Question 16: A marketing team uses email templates as a means to create a...
- Question 17: Northern Trail Outfitters (NTO) wants to use customer engage...
- Question 18: A retailer has revamped their loyalty program. They want to ...
- Question 19: After sending an initial 'welcome' email, Northern Trail Out...
- Question 20: A marketer wants to use a filter to create a data extension ...
- Question 21: Northern Trail Outfitters (NTO) is using Datorama Reports fo...
- 1 commentQuestion 22: Leading up to various holidays seasons, Northern Trail Outfi...
- Question 23: Northern Trail Outfitter (NTO) wants to use Marketing Cloud'...
- Question 24: Northern Trail Outfitters needs to send a transactional emai...
- 1 commentQuestion 25: Northern Trail Outfitters imports an encrypted file of its s...
- Question 26: A marketer has created an event confirmation email which is ...
- Question 27: Northern Trail Outfitters (NTO) is having an issue with bad ...
- Question 28: A marketer is using Preview ..Test sending to check that con...
- Question 29: A marketing manager has created a global template at the top...
- 1 commentQuestion 30: Northern Trail Outfitters (NTO) is troubleshooting why a tri...
- Question 31: A marketer has built a journey that they want to run multipl...
- Question 32: A marketer has scheduled an email that was approved in Conte...
- Question 33: Northern Trail Outfitters (NTO) released a clever promotiona...
- Question 34: Northern Trail Outfitters (NTO) sends a birthday coupon duri...
- Question 35: Northern Trail Outfitters (NTO) wants to leverage Path Optim...
- Question 36: A marketer needs a quick count of record in a data extension...
- Question 37: Northern Trail Outfitters (NTO) has multiple lines of busine...
- Question 38: After receiving approval from their team, a marketer schedul...
- Question 39: Northern Trail Outfitters (NTO) is launching a post-purchase...
- Question 40: Northern Trail outfitters wants information on the email per...
- Question 41: Northern Trail Outfitters (NTO) wants to grow its number of ...
- 1 commentQuestion 42: A marketer has noticed an increase in unsubscribes. They wou...
- Question 43: Northern Trail Outfitters (NTO) wants to include specific co...
- Question 44: A marketing manager wants to import the Not Sent extract int...
- Question 45: A marketer has built an automation using Automation Studio t...
- Question 46: Northern Trail Outfitters is sending a welcome email to a ne...
- Question 47: The CMO at Northern Trail Outfitter (NTO) has tasked the mar...
- Question 48: An upcoming campaign at Northern Trail Outfitters (NTO) has ...
- Question 49: Following a batch email sent. Northern Trail Outfitters want...
- Question 50: Northern TrailOutfitters is spending daily batch files of cu...
- Question 51: Northern Trail Outfitters (NTO) has expanded into 15 new cou...
- Question 52: A global marketing team has created an email using Content B...
- Question 53: When receiving spam complaints from recent email sends, a ma...
- Question 54: Northern Trail Outfitters (NTO) wants to simplify a journey ...
- Question 55: Northern Trail Outfitters (NTO) wants to simplify a journey ...
- Question 56: Northern Trail Outfitters wants to monitor customer status w...
- Question 57: Northern Trail Outfitters third-party point-of-sale software...
- Question 58: A marketing manager identified an upcoming email campaign fo...
- Question 59: A marketing developer wants to receive daily report of sends...
- 2 commentQuestion 60: Northern Trail Outfitters (NTO) has subscribers opt-in to it...
- Question 61: Northern Trail Outfitters (NTO) has child business units tha...
- Question 62: Northern Trail Outfitters (NTO) has noticed a decrease in op...
- Question 63: Northern Trail Outfitters wants multiple business units to a...
- Question 64: The customer service team at Northern Trail Outfitters is re...
- 1 commentQuestion 65: A marketing manager notices emails clustered with images tha...
- Question 66: Northern Trail Outfitters allows nonregistered customers to ...
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