Enrolling new contacts into a nurture campaign is beneficial as it introduces them to the brand gradually, helping them learn about the brand's values, products, and services. Nurture campaigns are designed to build relationships over time, increasing engagement and fostering brand loyalty.
* Purpose of Nurture Campaigns: These campaigns help educate potential customers and keep them engaged with relevant content.
* Salesforce Documentation Reference: Refer to Nurture Campaign Best Practices.