Avoidance is a risk response technique that involves changing the project plan to eliminate the risk or protect the project objectives from its impact. Avoidance can be done by modifying the scope, schedule, cost, or quality of the project. Avoidance is usually the most effective way to deal with a risk, but it may not always be possible or desirable. In this case, the cloud customer is transferring all of its cold storage data to servers in a safer geographic region, which means they are changing the location of their data storage to avoid the risk of a natural disaster affecting their data. This way, they are eliminating the possibility of losing their data due to a natural disaster in their original region. This is an example of avoidance as a risk response technique. Reference: CompTIA Cloud Essentials+ CLO-002 Study Guide, Chapter 4: Cloud Security, Section 4.2: Cloud Security Concepts, Page 153. 5 Risk Response Strategies - ProjectEngineer1