Valid Marketing-Cloud-Email-Specialist Dumps shared by ExamDiscuss.com for Helping Passing Marketing-Cloud-Email-Specialist Exam! ExamDiscuss.com now offer the newest Marketing-Cloud-Email-Specialist exam dumps, the ExamDiscuss.com Marketing-Cloud-Email-Specialist exam questions have been updated and answers have been corrected get the newest ExamDiscuss.com Marketing-Cloud-Email-Specialist dumps with Test Engine here:
Northern Trail Outfitters wants to send a personalized email to its loyalty program members. The email should include details about loyalty members' profiles, point balance, and purchase behavior. This data exists in Marketing Cloud across several data extensions. What should a marketer use to build this level of personalization into the email?
Correct Answer: A
Recent Comments (The most recent comments are at the top.)
Karup K - Mar 29, 2024
C. AMPscript Search Functions
Explanation: To achieve the level of personalization described, including details about loyalty members' profiles, point balance, and purchase behavior, AMPscript Search Functions would be the most appropriate choice. AMPscript is a scripting language that allows for advanced personalization and customization within emails sent through Salesforce Marketing Cloud.
AMPscript Search Functions enable marketers to search and retrieve data from various data extensions within Marketing Cloud. This would allow the marketer to access the necessary information about loyalty members' profiles, point balances, and purchase behavior stored across different data extensions and dynamically insert it into the email content.
While Enhanced Dynamic Content Blocks and Personalization Strings are also useful features in Salesforce Marketing Cloud, they may not provide the level of flexibility and customization required to pull data from multiple data extensions and incorporate it into the email content as effectively as AMPscript Search Functions....
Recent Comments (The most recent comments are at the top.)
C. AMPscript Search Functions
Explanation:
To achieve the level of personalization described, including details about loyalty members' profiles, point balance, and purchase behavior, AMPscript Search Functions would be the most appropriate choice. AMPscript is a scripting language that allows for advanced personalization and customization within emails sent through Salesforce Marketing Cloud.
AMPscript Search Functions enable marketers to search and retrieve data from various data extensions within Marketing Cloud. This would allow the marketer to access the necessary information about loyalty members' profiles, point balances, and purchase behavior stored across different data extensions and dynamically insert it into the email content.
While Enhanced Dynamic Content Blocks and Personalization Strings are also useful features in Salesforce Marketing Cloud, they may not provide the level of flexibility and customization required to pull data from multiple data extensions and incorporate it into the email content as effectively as AMPscript Search Functions....
Should be C