Marketing-Cloud-Administrator Exam Dumps | Northern Trail Outfitters (NTO) has decided to use Journey Builder to launch event-driven lifecycle marketing

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Salesforce.Marketing-Cloud-Administrator.v2025-09-06.q67
Question 26

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Question 26/67

Northern Trail Outfitters (NTO) has decided to use Journey Builder to launch event-driven lifecycle marketing programs. This includes personalized interactions with customers with the goal of increasing purchase frequency.
Which two pieces of information would help NTO achieve this objective?
Choose 2 answers

A. Products purchased from a competitor.

B. Number of items per order.

C. Channel preference of customers.

D. Last purchase date

Correct Answer: C,D

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Question List (67q): Question 1: Northern Trail Outfitters (NTO) has expanded its marketing e...; Question 2: NTO wants to format links for consumption by Google Analytic...; Question 3: Northern Trail Outfitters (NTO) has the Discover Reporting T...; Question 4: Which two statements are correct about Send Logging? Choose ...; Question 5: A customer with limited technical resources has requested as...; Question 6: Northern Trail Outfitters placed an encrypted file on their ...; Question 7: A Marketing Cloud admin is setting up Northern Trail Outfitt...; Question 8: Northern Trail Outfitters wants to add new data extensions c...; Question 9: Northern Trail Outfitters' employees are NOT receiving email...; Question 10: What is Setup Assistant?; Question 11: Northern Trail Outfitters has Imported a file Into All Subsc...; Question 12: A Marketing Cloud admin wants to ensure no one could access ...; Question 13: Northern Trail Outfitters wants to expand their use of Marke...; Question 14: What elements of CAN-SPAM should the Marketing Cloud admin e...; Question 15: A Northern Trail Outfitter' (NTO) subscriber clicks a link i...; Question 16: Northern Trail Outfitters is setting up new hires on its ins...; Question 17: A Marketing Cloud admin wants to check the status of a sales...; Question 18: Which three considerations should be made when setting up Di...; Question 19: Northern Trails Outfitters uses DoubleClick Bid Manager, Fac...; Question 20: A Marketing Cloud admin wants to ensure email sends exclude ...; Question 21: What are entry source types for Journey Builder?...; Question 22: A publishing company has presented the following: * A need t...; Question 23: Northern Trail Outfitters (NTO) Is building a journey which ...; Question 24: A customer has an eCommerce site and imports data into three...; Question 25: A financial services customer states that families often sha...; Question 26: Northern Trail Outfitters (NTO) has decided to use Journey B...; Question 27: Northern Trail Outfitters wants to pass the email address of...; Question 28: A Marketing Cloud admin at a bank is asked to avoid storing ...; Question 29: When customers use the Marketing Cloud default Profile Cente...; Question 30: Northern Trail Outfitters (NTO) Is a global brand which Incl...; Question 31: What functionality is contained in Journey Builder that does...; Question 32: Northern Trail Outfitters has five business units in their M...; Question 33: A Marketing Cloud admin wants to automatically unsubscribe c...; Question 34: A Marketing Cloud admin is asked to add a set of four tracki...; Question 35: Northern Trail Outfitters' security team has password polici...; Question 36: A marketing manager requests to receive an email, once a wee...; Question 37: What should be confirmed to ensure Journey Builder directs t...; Question 38: Northern Trail Outfitters (NTO) wants to limit who can recei...; Question 39: Northern Trail Outfitters wants to set up a welcome journey ...; Question 40: Which activity should be used for multivariate content testi...; Question 41: A customer needs to link demographic information to its cont...; Question 42: Northern Trail Outfitters (NTO) only has enough licenses for...; Question 43: Setup Assistant provides information and resources for confi...; Question 44: A customer wants Sales Cloud users to create and send Market...; Question 45: Northern Trail Outfitters has a mobile app. Which two produc...; Question 46: A Marketing Cloud admin is using the Import Wizard to import...; Question 47: Northern Trail Outfitters just purchased Marketing Cloud. Wh...; Question 48: Northern Trail Outfitters (NTO) purchased one Sender Authent...; Question 49: To prevent retention of stagnant data, Northern Trail Outfit...; Question 50: What storage model should be used if a subscriber has more t...; Question 51: NTO has been noting reduced deliverability when they do larg...; Question 52: Where would a Marketing Cloud admin view all verified email ...; Question 53: Northern Trail Outfitters (NTO) has a requirement to create ...; Question 54: A Marketing Cloud admin is asked to understand how a certain...; Question 55: A Marketing Cloud admin runs the Contacts Counts report and ...; Question 56: Northern Trail Outfitters uses Parameter Manager to automati...; Question 57: What elements of CAN-SPAM should the Marketing Cloud admin e...; Question 58: During discovery, the customer outlines data requirements an...; Question 59: Northern Trail Outfitters (NTO) uses data extensions for all...; Question 60: A Contact Delete request has been processed for subscribers ...; Question 61: A Contact Delete request has been processed for subscribers ...; Question 62: As part of their brand guidelines, Northern Trail Outfitters...; Question 63: Northern Trail Outfitters wants to send a custom survey to c...; Question 64: A Marketing Cloud admin notices Individual Email Results are...; Question 65: Northern Trail Outfitters wants to drive additional online s...; Question 66: An entertainment company is hosting events across the countr...; Question 67: What does Marketing Cloud authenticate when a user logs in t...

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