A key point of a Master Data Management (MDM) program is that it must adapt and evolve over time. The statement that an MDM program "can be effectively created and managed long-term using the same methodology" is not correct. MDM programs must continually evolve to address new data sources, changing business requirements, and advancements in technology. As data inventory grows and the data landscape changes, MDM methodologies and strategies need to be reassessed and updated to remain effective. This adaptability is crucial for maintaining data quality and relevance.
References:
* DAMA-DMBOK2 Guide: Chapter 10 - Master and Reference Data Management
* "Master Data Management and Data Governance" by Alex Berson, Larry Dubov