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What elicitation technique is best described as a study to compare the strengths and weaknesses of an organization against its peers and competitors?
Correct Answer: D
Explanation/Reference: Benchmarking is the only valid business analysis process that compares the strengths and weaknesses of an organization against other similar entities. A is incorrect. Brainstorming generates ideas and inputs to the business analysis process. C is incorrect. Comparative analysis is not a valid BABOK term, so this choice is incorrect. B is incorrect. Market analysis is not a valid BABOK term, so this choice is incorrect.