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Question 88/135

An email marketer has been tasked with increasing open rates on a weekly newsletter that currently uses a consistent, identifiable subject line: "NTO Weekly: Topics of interest this week." Which two best practices should the marketer use to make the subject line more effective?
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Question List (135q)
2 commentQuestion 1: Northern Train Outfitters wants the From Name on the monthly...
Question 2: Which is a fundamental component of coding responsive emails...
Question 3: A marketer at Northern Trail Outfitters feels a subject line...
Question 4: A national landscape company wants to send targeted emails t...
Question 5: NTO just hired a new associate whose ...email is going to st...
Question 6: Northern Trail Outfitters (NTO) would like to target members...
4 commentQuestion 7: What two additional best practices could be applied to the c...
Question 8: A marketer at Northern Trail Outfitters is teaching new asso...
1 commentQuestion 9: A marketing team has a series of emails that will be sent to...
Question 10: A marketer wants to quickly view the link performance for a ...
1 commentQuestion 11: A marketer for Northern Trail Outfitters needs to share mult...
Question 12: What does the validate tool check for? (Check all that apply...
Question 13: A marketing specialist at Northern Trail Outfitters wants to...
Question 14: What tool is recommended to render personalization strings, ...
Question 15: Northern Trail Outfitters (NTO) receives a complaint from a ...
3 commentQuestion 16: Northern Trail Outfitters (NTO) wants to improve the accessi...
Question 17: A marketer is using a list-based sending, and wants to segme...
2 commentQuestion 18: Which statement regarding editing an email template is true?...
2 commentQuestion 19: The marketer for Northern Trail Outfitters wants to review t...
1 commentQuestion 20: A marketer would like to automate a weekly email campaign us...
Question 21: Northern Trail Outfitters has a list of Platinum members con...
Question 22: A marketer wants to ensure that emails follow the basic bran...
Question 23: A marketer is preparing an email for sending and completing ...
Question 24: Northern Trail Outfitters imports a daily feed of active cus...
1 commentQuestion 25: What can be used to join two data extensions to segment via ...
Question 26: How is Primary Key used?
Question 27: When importing data into marketing cloud the list detective ...
Question 28: A healthcare company imports its patient portal registration...
Question 29: EXAM Question on templates where there are no technical reso...
Question 30: What is a true statement about Subscriber Key? (Choose 3)...
Question 31: What is required on an email message by the United States CA...
3 commentQuestion 32: Northern Trail Outfitters' (NTO) marketing team is looking t...
Question 33: A marketer wants to create an email that will look great on ...
Question 34: A marketing associate at Northern Trail Outfitters must crea...
Question 35: Northern Trail Outfitters wants to display the current date ...
Question 36: The Chief Marketing Officer at Northern Trail Outfitters wou...
Question 37: A marketing team is using two systems to send emails. The te...
1 commentQuestion 38: What single place in Content Builder would a marketer store ...
Question 39: How are the test audiences for an A/B test selected? (Choose...
Question 40: A marketer sent a promotional email to contacts who recently...
2 commentQuestion 41: A marketer wants to use personalization strings to create in...
Question 42: NTO completed a data review process and discovered their dat...
Question 43: Northern Trail Outfitters (NTO) wants to ensure its emails a...
1 commentQuestion 44: A customer would like to automate a weekly email campaign us...
1 commentQuestion 45: Northern Trail Outfitters wants to report on subscribers who...
Question 46: Northern Trail Outfitters (NTO) uses link aliases within the...
Question 47: A client leverages transactional messages to send ad-hoc ord...
Question 48: A retail brand is running a campaign for new customers that ...
Question 49: A marketing associate at Northern Trail Outfitters must desi...
2 commentQuestion 50: After receiving a GDPR "Right to Be Forgotten" Request from ...
3 commentQuestion 51: A marketer wants to better organize their assets in Marketin...
Question 52: Northern Trail Outfitters is implementing Marketing Cloud an...
Question 53: Which method of storing subscriber information allows a mark...
Question 54: Northern Trail Outfitters (NTO) is currently sending out a s...
2 commentQuestion 55: A marketer is configuring Path Optimizer in Journey Builder ...
2 commentQuestion 56: Which feature can a marketer use to individualize content in...
Question 57: NTO wants to send promotional holiday emails to subscribers ...
Question 58: A marketer has built a journey that they want to run multipl...
1 commentQuestion 59: Which data model should be used to create a Group?...
Question 60: A national landscaping company wants to send targeted emails...
Question 61: Northern Trail Outfitters wants to send shipping email notif...
2 commentQuestion 62: A 15 person management team wants to review test emails buil...
Question 63: Which segment can be manually refreshed under Actions? (Choo...
Question 64: Northern Trail Outfitters has a Master Customer shared data ...
1 commentQuestion 65: Northern Trail Outfitters is looking at using Journey Builde...
Question 66: If all subscribers reside within a single master data extens...
Question 67: A marketer creates a new sendable data extension, and define...
Question 68: A marketing team wants to create an automation that can take...
Question 69: A company has one million subscribers. The company has a Mas...
Question 70: NTO plans to launch an email campaign. They have two data ex...
1 commentQuestion 71: Northern Trail Outfitters (NTO) is building a welcome journe...
Question 72: A marketer needs to personalize an email with dynamic conten...
Question 73: Which strategy will improve email deliverability? (Choose 3)...
2 commentQuestion 74: Northern Trail Outfitters (NTO) has subscribers opt-in to it...
Question 75: What is a capability of a data relationship?...
1 commentQuestion 76: A marketer wants to store all the attributes for a triggered...
Question 77: Which tactic will improve deliverability for a new sender?...
Question 78: A NTO branding guidelines require heavy use of imaginary on ...
Question 79: NTO would like to create a landing page that displays subscr...
Question 80: Northern Trail Outfitters (NTO) has an upcoming campaign wit...
Question 81: Each time Northern Trail Outfitters sends their monthly prom...
Question 82: Northern Trail Outfitters wants to organize its assets so im...
Question 83: Which segmentation activity can be used to refresh data on a...
Question 84: NTO is looking at using Journey Builder rather than Automati...
Question 85: Which recipient option is available with Simple Send? (Choos...
Question 86: Northern Trail Outfitters (NTO) sends 500,000 emails per mon...
5 commentQuestion 87: Northern Trail Outfitters' marketing team includes the neare...
Question 88: An email marketer has been tasked with increasing open rates...
Question 89: Northern Trail Outfitters (NTO) plans to launch an email cam...
Question 90: Using measures, what data can a marketer use to segment an a...
1 commentQuestion 91: An account has a Subscriber Key enabled, and will be providi...
Question 92: A retailer has been gathering email addresses in-store by as...
Question 93: Northern Train Outfitters wants to make sure that a First Na...
Question 94: Northern Trail Outfitters' marketing team includes the neare...
1 commentQuestion 95: Northern Trail Outfitters wants to increase email subscriber...
Question 96: Northern Trail Outfitters wants to optimize email engagement...
Question 97: A customer wants to grow the number of subscribers in the ac...
Question 98: Where can a marketer see the performance summary of a recent...
Question 99: When the number of subscribers exceeds one million records, ...
Question 100: A marketer at Northern Trail Outfitters sends a promotional ...
Question 101: Northern Trail Outfitters wants to display different content...
Question 102: A marketer needs to share report results with a manager. Whe...
1 commentQuestion 103: Leadership at Northern Trail Outfitters wants to see a dashb...
Question 104: What is a purpose of marking an attribute as hidden?...
Question 105: Identify the best practices for interacting with potential a...
Question 106: Which 3 options are available to create a template in market...
1 commentQuestion 107: Northern Trail Outfitters is looking at solutions that provi...
Question 108: A marketing associate wants to use the Validate button to en...
2 commentQuestion 109: A customer leverages transactional messages to send order co...
2 commentQuestion 110: A marketing manager is looking at the Tracking Overview Tab ...
1 commentQuestion 111: The marketing team would like to send an email to an audienc...
Question 112: Which is a benefit of Quick Send?...
Question 113: Northern Trail Outfitters manually sent an HTML email to sub...
Question 114: Northern Trail Outfitters (NTO) needs to create a sendable d...
1 commentQuestion 115: Northern Trail Outfitters (NTO) stores sales representative ...
Question 116: A marketer sends an email to a sendable data extension that ...
Question 117: Northern Train Outfitters sends email order confirmations to...
Question 118: A new data extension named "Orders" contains order dat a. On...
1 commentQuestion 119: A new employee is using Salesforce Marketing cloud and wants...
Question 120: Northern Trait Outfitters is using a Smart Capture form on a...
Question 121: Northern Trail Outfitters (NTO) has a small catalog of items...
1 commentQuestion 122: Some of the best practices for interacting with potential an...
Question 123: NTO wants its emails to render uniquely between mobile and d...
3 commentQuestion 124: Which actions are taken when a subscriber selects the "one-c...
Question 125: Northern Trail Outfitters wants to create a landing page tha...
Question 126: NTO has planned cross-channel marketing efforts based on how...
1 commentQuestion 127: Northern Trail Outfitters is using a Smart Capture form on a...
1 commentQuestion 128: Northern Trail Outfitters (NTO) has multiple lines of busine...
Question 129: After sending an initial 'welcome' email, Northern Trail Out...
Question 130: Northern Trail Outfitters imports an encrypted file of its s...
Question 131: Northern Trail Outfitters (NTO) has noticed a decrease in op...
Question 132: Northern Train Outfitters has a Master Customer List in a sh...
Question 133: A marketer is completing a checklist prior to deploying an e...
Question 134: Which combination of audiences can be selected in the recipi...
Question 135: A marketer is using list-based sending, and wants to segment...