Marketing-Cloud-Consultant Exam Dumps | Northern Trail Outfitters wants to use Marketing Cloud to send notifications to customers when their

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Salesforce.Marketing-Cloud-Consultant.v2023-04-24.q128
Question 70

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Question 70/128

Northern Trail Outfitters wants to use Marketing Cloud to send notifications to customers when their orders are ready for in-store pickup. The notifications can be either SMS or email depending on their communications preference.
How should the consultant set this up?

A. Journey Builder Transactional Send Journey.

B. Automation with a Send SMS and Send Email activity in separate consecutive steps.

C. Journey Builder multi-step journey with an API entry event and a decision split.

D. Create an Outbound Message in MobileConnect with AMPscript in body to trigger an email confirmation as a fallback.

Correct Answer: A

Recent Comments (The most recent comments are at the top.)

Domi - Feb 10, 2024

Correct answer should be C

Explanation: A Journey Builder multi-step journey allows marketers to create personalized customer experiences across different channels and platforms. An API entry event allows marketers to inject contacts into a journey based on real-time events or data from external systems, such as order status updates. A decision split allows marketers to route contacts to different paths or activities based on their attributes or behaviors, such as communications preference

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Question List (128q): Question 1: Northern Trail Outfitters wants to capture dietary preferenc...; Question 2: Northern Trail Outfitters has a customer login page on their...; 1 commentQuestion 3: Northern Trail Outfitters (NTO) is migrating from a series o...; Question 4: A small restaurant franchise wants to implement Marketing Cl...; Question 5: A subscriber asked to be removed from a customer's email lis...; Question 6: Northern Trail Outfitters (NTO) uses the SAP domain comms.nt...; Question 7: Northern Trail Outfitters has acquired a new company and is ...; Question 8: A retail company does business in both the United States and...; Question 9: A new Marketing Cloud (MC) customer wants to now implement a...; Question 10: Northern Trail Outfitters wants to build an abandoned cart j...; Question 11: Northern Trail Outfitters (NTO) wants to send out a communic...; Question 12: A customer needs to compare the engagement across three crea...; Question 13: A customer wants to display asubscriber's first name and the...; Question 14: Northern Trail Outfitters received an email about reaching A...; Question 15: Northern Trail Outfitters wants to target Contacts in an aba...; Question 16: Northern Trail Outfitters wants to set up a welcome journey ...; Question 17: Northern Trail Outfitters wants to provide near real-time da...; Question 18: A customer wants to create a loyalty program by Identifying ...; Question 19: Northern Trail Outfitters (NTO) experienced a 24-hour websit...; Question 20: A customer has a business requirement to exclude email addre...; Question 21: Northern Trail Outfitters continually adds rows for subscrib...; Question 22: A customer wants to create a mobile app that requires users ...; Question 23: A customer needs to import data from an SFTP site. The custo...; Question 24: Northern Trail Outfitters is having their regional supplier ...; Question 25: Northern Trail Outfitters (NTO) plans to use Contact Builder...; Question 26: A large retail group consists of a corporate team and severa...; Question 27: A customer wants to integrate their website with Marketing C...; Question 28: A financial services customer states that families often sha...; Question 29: Which statement IS correct regarding the automation tools in...; Question 30: Northern Trail Outfitters (NTO) is running a campaign for a ...; Question 31: A customer wants to create a journey in Journey Builder with...; Question 32: An entertainment company is hosting events across the countr...; Question 33: A retail customer expanded their portfolio to include additi...; Question 34: A customer plans to configure multiple business units (BU) t...; Question 35: ABC Company wants to automate the sending of shipping notice...; Question 36: A consultant configured a triggered send definition in Sales...; Question 37: Northern Trail Outfitters is expanding globally into 16 new ...; Question 38: Which two statements are correct about Send Logging? Choose ...; Question 39: A small restaurant franchise wants to implement Marketing Cl...; Question 40: A large retail group consists of a corporate team and severa...; Question 41: A customer's web developer team is creating a form that will...; Question 42: Northern Trail Outfitters wants to encourage customers who m...; Question 43: A university plans to use Journey Builder to improve their 1...; Question 44: Northern Trail Outfitters and its subsidiaries use Sales Clo...; Question 45: A real estate agency wants to send out a biweekly newsletter...; Question 46: A financial company wans to use Marketing Cloud to send late...; 1 commentQuestion 47: A customer team wants to retarget subscribers who click on l...; Question 48: Northern Trail Outfitters' account is configured with Multi-...; Question 49: Northern Trail Outfitters and its subsidiaries use Sales Clo...; Question 50: An entertainment company is hosting events across the countr...; Question 51: Northern Trail Outfitters is using a Salesforce entry event ...; Question 52: Collect addresses through Smartcapture, segment the data, se...; Question 53: Northern Trail Outfitters wants to query Marketing Cloud for...; Question 54: Northern Trail Outfitters wants to import new contacts gathe...; Question 55: A customer wants to automate a series of three emails as par...; Question 56: A pharmaceutical company is hosting a monthly event and will...; Question 57: An online retail customer needs daily promotional email cont...; Question 58: A customer wants to limit the number of emails a subscriber ...; Question 59: Northern Trail Outfitters (NTO) wants to use Marketing Cloud...; 1 commentQuestion 60: Northern Trail Outfitters wants to include a 'view online' l...; Question 61: ABC Company wants its monthly distributor newsletter email t...; Question 62: NTO wants to import files at certain standard times, but occ...; Question 63: ABC Company has decided to use Journey builder to launch eve...; Question 64: Northern Trail Outfitters (NTO) imports a file daily into Ma...; Question 65: Northern Trail Outfitters receives data from their point-of-...; Question 66: Northern Trail Outfitters is sending Salesforce Triggered Se...; Question 67: Northern Trail Outfitters (NTO) wants to use Marketing Cloud...; Question 68: An existing triggered send needs to be updated with new cont...; Question 69: A customer asks why the send time values within an email are...; 1 commentQuestion 70: Northern Trail Outfitters wants to use Marketing Cloud to se...; Question 71: NTO has scenario of a journey for "post-purchasing communica...; Question 72: Northern Trail Outfitters wants to send special discount off...; Question 73: A customer has several values that need to be used in the bo...; Question 74: Which three statements are correct regarding the automation ...; Question 75: Northern Trail Outfitters has acquired a new company and is ...; Question 76: Northern Trail Outfitters has a customer login page on their...; Question 77: Northern Trail Outfitters is investigating implementing Mobi...; Question 78: Northern Trail Outfitters upgraded their Marketing Cloud acc...; Question 79: A customer indicates their point-of-sale system can be confi...; Question 80: Northern Trail Outfitters uses a Salesforce Data Entry Sourc...; Question 81: A retail company does business in both the United States and...; Question 82: A Consultant has a data extension that contains all current ...; Question 83: A customer wants to automate the send of a monthly promotion...; Question 84: A marketer wants to capture open-ended feedback from custome...; Question 85: Northern Trail Outfitters (NTO) is migrating from a series o...; Question 86: Northern Trail Outfitters is looking to personalize their SM...; Question 87: What is the capability of the Import within Contact Builder?...; Question 88: A customer team wants to retarget subscribers who click on l...; Question 89: A large retail company has selected Marketing Cloud and has ...; Question 90: An existing triggered send needs to be updated with new cont...; Question 91: Nothern Trail Outfitters wants to enable Sales Cloud users t...; Question 92: A retail company's database of record resides at a 3rd-party...; Question 93: What action should be taken to increase subscriber engagemen...; Question 94: A customer is using Marketing Cloud Connect but not sending ...; Question 95: Northern Trail Outfitters noticed that clicks are NOT showin...; Question 96: A customer wants to send an email from Sales Cloud on behalf...; Question 97: Northern Trail Outfitters wants to capture dietary preferenc...; Question 98: Northern Trail Outfitters wants to import their Sales Cloud ...; Question 99: A daily deal website is concerned with their sender reputati...; Question 100: Every day at 3 a.m., Northern Trail Outfitter' (NTO) data la...; Question 101: Northern Trail Outfitters (NTO) has decided to use Journey b...; Question 102: A customer wants to automate the process of sending a series...; Question 103: What is a correct statement about Send Log data? Choose 3 an...; Question 104: An existing triggered send needs to be updated with new cont...; Question 105: Northern Trail Outfitters (NTO) has doubled in size over the...; Question 106: A start-up meal delivery company recently launched in Canada...; Question 107: How do you add a contact in contact builder? Choose 2...; Question 108: Northern Trail Outfitters (NTO) experienced a 24-hour websit...; Question 109: A university plans to use Journey Builder to improve their 1...; Question 110: NTO has to import a file that will be different every time. ...; Question 111: Subscribers are collected on a customer's website whose subs...; Question 112: A user in the MC wants to use Salesforce custom object data ...; Question 113: A customer needs to link demographic information to its cont...; Question 114: Northern Trail Outfitters wants to send an email to one mill...; 1 commentQuestion 115: Every day at 3 a.m., Northern Trail Outfitter' (NTO) data la...; Question 116: A customer has a robust Sales Cloud org with several custom ...; Question 117: Northern Trail Outfitters wants to know the number of Contac...; Question 118: Northern Trail Outfitters (NTO): * Employs Email Specialists...; 2 commentQuestion 119: Northern Trail Outfitters (NTO) wants to send out a communic...; Question 120: A customer is connecting Sales Cloud with Marketing Cloud. T...; Question 121: ABC Company is considering adopting Attribute Groups when in...; Question 122: Northern Trails Outfitters has a contact count of nearly 10 ...; Question 123: A customer provides a file containing only new and updated s...; Question 124: Northern Trail Outfitters has acquired a new company and is ...; Question 125: Customer Event: * gather data through a tablet-based webform...; Question 126: A consultant wants to trigger an email whenever the status f...; Question 127: Northern Trail Outfitters is growing and acquiring other org...; Question 128: Which three statements are correct about Data Designer? Choo...

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Question 70/128

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