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Question 1/73
A job listing company has launched a campaign around the adoption of its social app for professional networking.
What should the team measure to gain the most trustworthy perspective and discourage artificially increasing (or "hacking") the company success metrics?
What should the team measure to gain the most trustworthy perspective and discourage artificially increasing (or "hacking") the company success metrics?
Correct Answer: C
The best way to measure the success of a social app for professional networking is to track the new connections made between users, as this reflects the value proposition and user engagement of the app.
Measuring the number of times a user opens the app per day or the new account activations may not capture the true impact of the app, as users may open the app without interacting with others or create accounts without using them.
Measuring the number of times a user opens the app per day or the new account activations may not capture the true impact of the app, as users may open the app without interacting with others or create accounts without using them.
- Question List (73q)
- Question 1: A job listing company has launched a campaign around the ado...
- Question 2: Cloud Kicks (CK) is going through a digital transformation e...
- Question 3: Cloud Kicks' sales team is reporting an increased rate of ch...
- Question 4: The strategy designers at Cloud Kicks are leading a large nu...
- 1 commentQuestion 5: A strategy designer is working with a product team to reach ...
- Question 6: Cloud Kicks (CK) is creating a loyalty program to deepen the...
- Question 7: A strategy designer at Cloud Kicks is working on a strategic...
- Question 8: A strategy designer creates a bridge from the project vision...
- Question 9: Claud Kicks (CK) has launched a new online store with specia...
- Question 10: At a 15-person stakeholder workshop, the Cloud Kicks' design...
- Question 11: A project team led by a strategy designer has just facilitat...
- Question 12: Cloud Kicks (CK) is a company of operational excellence Howe...
- Question 13: A strategy designer is working on a future digital commerce ...
- Question 14: Cloud Kicks has released a wearable device for athletes but ...
- Question 15: Cloud Kicks asks to see a roadmap denoting how the design te...
- Question 16: At a project kickoff, a stakeholder shared the hypothesis th...
- Question 17: Cloud Kicks (CK) has just added sustainability as a corporat...
- Question 18: A strategy designer collaborated with the product design tea...
- Question 19: While conceptualizing a new footwear line, the design team g...
- Question 20: Cloud Kicks (CK) is designing an in-person experience for cu...
- 1 commentQuestion 21: project team at Cloud Kicks framed this design challenge: "H...
- Question 22: Cloud Kicks (CK) wants to drive more business, brand loyalty...
- Question 23: Cloud Kicks (CK) designs innovative footwear for site athlet...
- Question 24: Cloud Kicks (CK) works with various technology platforms bui...
- Question 25: Cloud Kicks' existing customers are loyal, but the company b...
- Question 26: A start-up specializing in healthcare is beginning the resea...
- Question 27: Cloud Kicks would like to use a business model canvas to eva...
- Question 28: Cloud Kicks is excited about a new customer self-service ini...
- Question 29: Cloud Kicks has a complex manufacturing process that allows ...
- Question 30: Cloud Kicks (CK) has gone through a comprehensive redesign o...
- Question 31: A strategy designer wants to make a case to executive stakeh...
- Question 32: The design team at Cloud Kicks has created a vision for a ne...
- Question 33: Cloud Kicks feels confident about its vision for a new loyal...
- Question 34: Cloud Kicks customers have publicly challenged the company t...
- Question 35: Cloud Kicks (CK) is creating a high-priority loyalty program...
- Question 36: Cloud Kicks learns that some website visitors, especially th...
- Question 37: Cloud Kicks (CK) has developed a successful commerce solutio...
- Question 38: A project team at Cloud Kicks have this challenge statement:...
- Question 39: Cloud Kicks' strategy designer is writing a challenge statem...
- Question 40: Cloud Kicks' design team learns of the desire for sustainabl...
- Question 41: Cloud Kicks' sales representatives are complaining that some...
- Question 42: Cloud Kicks (CK) set a goal to improve the sustainability of...
- Question 43: At a project kickoff, the strategy designer wants to get ide...
- Question 44: A strategy designer is presenting the results of a design sp...
- Question 45: The design team at Cloud Kicks is making the case for analog...
- Question 46: Cloud Kicks (CK) is committed to making its new Commerce Clo...
- Question 47: A strategy designer proposes a multi-step strategy to reach ...
- Question 48: Cloud Kicks has uncovered a trend in parents and children we...
- Question 49: Cloud Kicks wants to design a new line of service and has de...
- Question 50: Cloud Kicks is making sustainability a new core value. Which...
- Question 51: A strategy designer at Cloud Kicks (CK) has crafted a vision...
- Question 52: Cloud Kicks (CK) wants to make sure its customers understand...
- Question 53: As part of Cloud Kicks' new self-service strategy, researche...
- Question 54: The design team at Cloud Kicks has designed a desirable solu...
- Question 55: The team at Cloud Kicks is spending too much time curating d...
- Question 56: Claud Kicks (CK) wants to launch a new application that chan...
- Question 57: Cloud Kicks has envisioned an omnichannel experience for its...
- Question 58: During requirements discovery for a new mobile app for Cloud...
- Question 59: A strategy designer at Cloud Kicks is assigned to a new proj...
- Question 60: Cloud Kicks (CK) has a large number of customer support requ...
- Question 61: A strategy designer leading a UX team needs to articulate th...
- Question 62: A strategy designer is teaching a marketing team how to use ...
- Question 63: Cloud Kicks' (CK) stakeholders have some concerns about a ne...
- Question 64: Cloud Kicks' primary business goal for its new customer acqu...
- Question 65: A newly formed design team at Cloud Kicks is concerned their...
- Question 66: A design team is working on the challenge: "How might we pro...
- Question 67: Cloud Kicks (CK) notices a significant customer churn due to...
- Question 68: A strategy designer is working on an app for the financial i...
- Question 69: A strategy designer leads a new UX project and needs to alig...
- Question 70: Cloud Kicks wants to improve its digital commerce experience...
- Question 71: Cloud Kicks (CK) wants to prototype and test the value propo...
- Question 72: A car company gathers insights from recent buyers that revea...
- Question 73: Cloud Kicks has identified the following challenge statement...
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