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Northern Trail Outfitters(NTO) is using Einstein Content Selection to populate its emails with personalized product images at send time. Tnese emails typically see high engagement, but because of the frequency of these emails, a customer could see the same image asset several times within a 2-week span. How should NTO marketers ensure there's a limit to the number of timet a particular image asset can be chosen for a customer?
Correct Answer: D
Explanation To ensure there's a limit to the number of times a particular image asset can be chosen for a customer, NorthernTrail Outfitters should set fatigue rules for the product asset classes. Fatigue rules are settings that allow marketers to control how often an asset can be selected for a customer within a specified time period. For example, a fatigue rule can prevent anasset from being selected more than once in 14 days. References:https://help.salesforce.com/s/articleView?id=sf.mc_ceb_einstein_content_selection_fatigue_rules.htm