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Northern Trail Outfitters has masterdata extension of 880,000 subscribers they want to randomly split into 11 groups to test different messaging strategies. How could this be accomplished?
Correct Answer: A
Explanation A random split activity is an automation studio activity that randomly splits a data extension into multiple groups based on percentage or number of records. It can be used to create test groups for different messaging strategies or to segment a large audience into smaller batches for sending. It can handle up to 12 groups and up to 50 million records per group. References:https://help.salesforce.com/articleView?id=sf.mc_as_random_split_activity.htm&type=5