A non-profit organization launched a program to reduce its dependence on regularly decreasing government funding sources. This program's goal was (o raise 50 percent of its operating expenses by selling its services to the for-profit sector. After three years, the goal was reached, deemed complete, and transitioned to operations.
Eighteen months later, the organization discovers that its dependence on government funds has now increased to 80 percent, even though its operating budget has largely stayed the same What should the program manager have done to avoid the issue of program benefits being unrealized after more than a year of implementation?