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What is a disadvantage of a key performance indicator (KPI)?
Correct Answer: D
A key performance indicator is useful because it provides a measurable way to track progress toward a goal, but one disadvantage is that it often focuses only on quantitative measures. This can be limiting because not every important aspect of organizational performance is easily captured in numerical form. For example, employee morale, trust, innovation culture, and relationship quality may be highly important but difficult to represent fully through a KPI. When managers rely too heavily on numerical indicators alone, they may overlook meaningful qualitative context or encourage behavior aimed at improving the metric rather than improving the underlying process. The other choices are less accurate. A KPI does not only indicate statistically significant change, and it does not inherently make data-driven measurement difficult. It can be used for both short-term and long-term objectives depending on design. The real weakness is that a KPI may oversimplify performance by emphasizing what can be counted rather than everything that matters. Therefore, the correct answer is that it only accounts for quantitative measures.