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A Marketing Manager is trying to find a dashboard that shows a reward programs progress but does not see any reports or dashboards with this information. What does an Administrator need to do to present Loyalty Program data to the Marketing Manager?
Correct Answer: C
To present Loyalty Program data to the Marketing Manager, an Administrator needs to enable CRM Analytics and create a Loyalty app within it. CRM Analytics (formerly Einstein Analytics) allows for the creation of custom analytics apps that can visualize and analyze data from various sources, including Salesforce Loyalty Management. By creating a Loyalty app within CRM Analytics, the Administrator can design dashboards and reports specifically tailored to the needs of the Marketing Manager, providing insights into the reward program's progress and effectiveness.