A. There is a substantial work required to set Marketing categories in your Responsys account, so we will request Customer Care to add this to your account configuration.

B. Because we didn't set up Marketing categories prior to going live, we can now ask Customer Care to add any categories you like to your reports.

C. We need to choose from the Responsys list of standard Marketing category fields, and none of them really apply to your industry, so we aren't using this functionality.

D. Let's decide on values to use for Marketing Strategy and Marketing Program categories and enter them into Account Administration. Now before each campaign launch, in the Settings section of the Campaign Workbook, select the desired category setting to use for your reports in the future.