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An organization is using new technologies to change its business processes and culture to develop new customer experiences and adapt to market dynamics. What is the name of this approach?
Correct Answer: A
Digital transformation refers to the use of new technologies to fundamentally change how an organization operates, interacts with customers, and delivers value. It includes changes to business processes, culture, and customer experiences to better adapt to market dynamics and leverage new digital capabilities. Option A: Digital transformation is correct because it involves using new technologies to drive changes in business processes, customer experiences, and organizational culture to stay competitive in a rapidly changing market. References: * Google Cloud Digital Transformation: Accelerate Business Growth with Cloud * Google Cloud: Digital Transformation Strategy